Why The 2024 Toyota Land Cruiser Hybrid Is A Menace To Different Off-road SUVs



  • The previous Land Cruiser’s failure within the U.S. market was as a consequence of its massive measurement, luxurious options, and excessive price ticket, which did not attraction to off-road fanatics or luxurious SUV consumers.
  • The brand new Land Cruiser is extra reasonably priced, beginning at $55,000, and has an easier, rugged inside design that focuses on performance.
  • The 2024 Land Cruiser could have a hybrid powertrain, making it extra fuel-efficient and future-proof in opposition to stricter emission legal guidelines. The car’s easy, old-school design additionally makes it straightforward to change for off-road adventures.



If there’s one factor Toyota is understood for, it’s off-roaders. Traditionally, the corporate has made a number of the most well-known and profitable off-road autos on this planet. Their use in army fleets, wars, and the mining business serves as proof. Within the hardest areas of the world, you possibly can make certain that the car you’ll most frequently see might be a Toyota 4×4 of some kind.

A couple of years in the past, the corporate determined to tug the legendary Land Cruiser out of the U.S. market, and regardless that it was not promoting effectively, individuals had been disillusioned. The explanation behind the Land Cruiser’s failure was fairly apparent. However the excellent news is that Toyota is bringing it again, and it appears to have addressed each downside space. After all, that is excellent news for us, however dangerous information for different producers, because the legendary nameplate will present fierce competitors.

Associated: 10 Sudden Options Of The 2024 Toyota Land Cruiser Hybrid

Why The Outdated Land Cruiser Failed

Front action shot of the 2020 Toyota Land Cruiser

Earlier than diving into the the explanation why the brand new Land Cruiser might be a menace to its opponents, we will first tackle the rationale why the previous mannequin failed. The easy clarification right here is that the previous Land Cruiser was making an attempt to compete in opposition to autos just like the Vary Rover and G-Wagon. It was means too massive, means too luxurious, and means too costly. Its price ticket and measurement meant it by no means offered to off-road fanatics (who would a lot fairly get a smaller, extra succesful, and cheaper 4Runner), nevertheless it did not promote to individuals out there for a luxurious SUV both.

You see, when somebody is out there for a car that prices upwards of 90,000 {dollars}, in lots of instances, in addition they need the corporate brand to mirror the worth they’ve paid. Sadly, Toyota is not recognized for luxurious, which actually had an influence on Land Cruiser gross sales. What backs this up is that the Lexus LX (which was basically the identical car) offered in higher numbers for the reason that price ticket was justified by the model of the car. So, with the above in thoughts, the previous 200 Sequence Land Cruiser’s market place was utterly improper. This, in flip, diminished gross sales which led to Toyota pulling it from the market. However now it is again, and it’s extra interesting than ever earlier than.

Why the New J250 Land Cruiser Is Higher Than the Outdated 200 Sequence

  • Affordability: The brand new mannequin will begin at roughly $55,000 in comparison with the making it rather more accessible.
  • Simplicity: It adopts an easier, extra rugged inside specializing in performance.
  • Functionality: The four-wheel-drive system stays largely constant throughout all worth factors, with entry mannequin trim ranges getting good gear.
  • Design: The retro, boxy design is extremely cool in comparison with the older, spherical design.
  • Hybrid Powertrain: The hybrid system is customary throughout all trims, making the car extra environment friendly but additionally future-proof in opposition to stricter emission legal guidelines.

Associated: How Hydrogen May Make The New Toyota Land Cruiser Imply And Inexperienced

The New Land Cruiser Is A lot Cheaper

2024 Toyota Land Cruiser front 3/4 in a reflective paint

Let’s begin with an important half as there was no purpose for Toyota to convey the mannequin again if it could price almost $100,000 once more. Fortunately, pricing for the brand new mannequin will begin on the $55,000-mark, and for that sum of money, you get one of many coolest 4x4s on sale.

Nearly all of succesful 4x4s on the market are additionally full of luxuries and options. That is just because one wants to purchase the most costly trim stage to get all the aptitude. This is not the case with the Land Cruiser. The bottom mannequin is as bare-bones because it will get. The inside is made up of material seats, exhausting plastic, and smaller infotainment and digital show screens. Aside from Toyota’s Security Sense 3.0 (customary on all trim ranges), there aren’t many similarities to the upper trim ranges.

2024 Toyota Land Cruiser_08
Picture credit score: Toyota

Nonetheless, the four-wheel-drive system of the brand new Land Cruiser stays roughly unchanged whatever the worth you pay. Even the bottom mannequin car will get a middle and rear locker with the addition of crawl management. Certain, dearer trims may also have multi-terrain choose, a sway bar disconnect, and bigger tires, however the base mannequin affords all of the essential fundamental options to make sure it’s nonetheless extremely succesful.

Including to the Land Cruiser’s attraction, are retro spherical headlights that make it look extremely distinctive. So, the brand new Land Cruiser now appears to be like far boxier and retro than ever earlier than, is extra succesful than ever earlier than, and prices far lower than ever earlier than. This, in fact, makes it a menace to its competitors.

Associated: 5 Issues The 2024 Toyota Land Cruiser Acquired Proper (5 Issues We Want It Had)

Hybrid Powertrain On Provide This Time Round

2024 Toyota Land Cruiser engine
Picture credit score: Toyota

All trim ranges of the brand new Land Cruiser will make the most of a hybrid powertrain. This, makes the entry-level mannequin talked about above much more interesting, nevertheless it additionally makes the entire lineup extra aggressive. Certain, hybrid programs on off-road autos can have some downsides, however for essentially the most half, Toyota programs are usually reliable. The hybrid system implies that the brand new mannequin will get 326 horsepower and 465 pound-feet of torque. Moreover, it’s anticipated to return 27 mpg (not official but), which, in accordance with its energy and measurement, is a superb quantity.

After all, the truth that the brand new Land Cruiser is a hybrid additionally makes it future-proof. Laws relating to emissions in massive cities are altering continually, and a future through which massive displacement engines are confronted with charges in congested areas (that is already taking place in Europe) is not inconceivable. On this case, a hybrid car will definitely be cheaper to run.

Associated: 10 Causes Why The 2024 Toyota Land Cruiser Hybrid 4-Cylinder Makes Sense

It Is Extremely Easy

2024 Toyota Land Cruiser driving down a trail behind a 70 series Land Cruiser

The final purpose why the brand new Land Cruiser might be a giant hit is the truth that it’s extremely easy. Easy and hybrid? How is that potential? Nicely, it is so simple as a modern-day hybrid could be. Certain, there might be some problems surrounding {the electrical} system and the cooling system for the engines and batteries, however aside from that, the brand new Land Cruiser is old-school.

Beneath, we discover the identical tried and examined Toyota suspension that has been basically the identical design for the reason that mid-Nineties. Within the rear, the Land Cruiser encompasses a stable axle that takes care of heavy masses and off-road articulation. The rear system is centered utilizing a Panhard bar and 4 management arms. Up entrance, we’ve got a double wishbone coilover impartial suspension that takes care of dealing with traits and trip high quality.

2024 Toyota Land Cruiser Hybrid Specs And Options


Begins at roughly $55,000


Fabric seats and exhausting plastics to leather-based and soft-tough materials (depends upon trim stage)

Security Options

Toyota’s Security Sense 3.0 is customary no matter your funds.

Customary entry stage 4-Wheel-Drive System

Full-time-4×4 with a middle and rear locker and crawl management

Extra Off-road Options On Larger Trim Ranges

Multi-terrain choose, sway bar disconnect, and bigger tires


Retro headlights, boxier and extra retro look (just like the FJ60)


Hybrid system throughout all trim ranges

Horsepower and Torque

326 horsepower and 465 pound-feet of torque

Gas Financial system

Anticipated to return 27 mpg (not official but)


Outdated-school Toyota design with stable axle within the rear and double wishbone upfront

2024 Toyota Land Cruiser front profile view on a mountain

No air suspension or difficult electronics can be found for the brand new car. All the pieces is straightforward and old-school, that means it might take a beating off-road however can also be straightforward to change. Raise kits might be plentiful, and putting in them shouldn’t be troublesome.

After all, this suspension design reassures us that with the mix of crawl management, sway bar disconnect, multi-terrain choose, and a middle and rear locker, the brand new Land Cruiser might be wonderful off-road. Watch out, although; this would possibly not be a hard-core rock crawler. Its design and options make it apparent that that is an off-roader meant for off-road journey journey.


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